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Professionals at a meeting: Pursue your master’s in business analytics MSBA degree at Regent University.

M.S. in Business Analytics

Turn Big Data into a Bold Career Move With an MSBA Degree

Regent’s Master of Science in Business Analytics (MSBA) degree gives you comprehensive training in one of the fastest-growing fields. We emphasize ethics, strategies to protect data integrity, and upholding the privacy of individuals and organizations. For those already working in business analytics, the program can fill important gaps in your technical and soft skills needed for career advancement into senior positions. There are no GMAT/GRE requirements. Regent has been ranked among top national universities by the U.S. News & World Report for four years (2019, 2020, 2022 & 2023) and offers an Executive Mentor Program to student of the School of Business & Leadership. Experience the difference during your MSBA degree program.

Online
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January 13, 2025
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Careers | Courses | Admissions | Tuition

ACCELERATE YOUR INCOME

Leverage your marketability in the face of a data analyst shortage – and command a six-figure salary.

BECOME A STRATEGIC DECISION-MAKER

Mine big data to make effective business decisions that improve the performance of your organization.

BUILD IN-DEMAND SKILLS with THE MSBA Degree

Learn how to transform large, unstructured data sets into deliverables that drive value and create competitive advantage.

You’ll gain expertise in business processes, high-level mathematics, computer science and statistics, predictive analytics, data mining, optimization, risk analysis, and data visualization – all from a biblical worldview. On completing BAN630 Predictive Analytics (3) and BAN635 Data Mining (3) courses, you will also earn a digital SAS badge indicating a Tier 1 SAS Academic Specialization.

This immersive program offers hands-on experience with applications of the latest data analytics tools in real-world business scenarios. These tools include the SAS Enterprise Guide, SAS Enterprise Miner, R, R-Studio, and Analytic Solver.

After completing this Master’s in Business Analytics online (MSBA Degree), you can:

  • Provide data-driven leadership across a wide variety of industries and functions, including marketing, finance, operations management, retail, manufacturing, banking and healthcare.
  • Present data and predictions using top industry tools and foundational analytic concepts.
  • Analyze best practices for corporate data storage and handling.
  • Apply the use of modern analytical software, algorithms and methodologies through hands-on experience.

According to the Bureau of Labor Statistics: 

  • Employment in business and financial operations occupations is projected to grow 7% from 2023 to 2033, adding about 963,500 new jobs in the U.S.
  • A growing economy and a complex tax and regulatory environment are expected to generate strong demand for accountants and auditors. In addition, increasing usage of data and market research in order to understand customers and product demand will lead to growing demand for market research analysts. 
  • In 2023, the median annual income for business and financial occupations was $30,000 higher per year than the median wage for all occupations in the U.S.

Career Opportunities

  • Database Analyst
  • SAS Programmer
  • Business Analytics Expert
  • Statistician
  • Security Analyst
  • Fraud/Risk Manager
Featured Courses
BAN 600Business Decision-Making3
Development of a deep understanding of the organization, positions, purpose, methods, informational processes, and decision-making mechanisms of the corporation.
BAN 605Corporate Ethics & Data Privacy3
The ethical conduct of business organizations as specifically related to the gathering, storage, analysis, dissemination, and use of public and private data.
BAN 610Foundations of Analytics3
Survey of central issues related to corporate data storage and handling, and the role and value of data analytics in parsing large volumes of complex multi-source data to meet the decision-making needs of contemporary organizations.
BAN 615Descriptive Analytics3
The fundamentals of statistical exploration and visualization techniques, including descriptive statistics and probability distributions, inferential statistics, parametric and non-parametric hypothesis tests and regression analysis. Cross-listed with GOV 525.
BAN 620Decision Models3
Hands-on use of modern analytical software, focusing on optimization models and other decision strategies to solve discrete real-world case studies as key aids to rational decision-making in organizations. Prerequisite: BAN 615.
BAN 625Enterprise Data Management3
Introduction to technologies, principles, and activities involved in corporate data management, primarily data warehousing.
BAN 630Predictive Analytics3
Uses SAS Enterprise Guide to cover foundational analytics concepts and procedures which are necessary for making predictions based on statistical analyses for decision making purposes. Prerequisite: BAN 620.
BAN 635Data Mining3
Provides students with a foundation in the use and application of machine learning methods to large data sets. Methods covered include classification models, regression models, clustering techniques and neutral networks. Prerequisite: BAN 630.
BAN 640Analytics Programming3
Introduction to R (an open-source programming language for statistics and graphics), widely used within corporations, non-profits, and government, and related languages.
BAN 698Analytics Capstone Project3
Building upon the tools and techniques of the M.S. in Business Analytics curriculum, teams of three (or less) students will conduct an applied analytical research project to address an important industry-supplied issue. Course should be completed in the final semester of study.

2024-25 Semester Check-In Deadlines

All students are expected to check-in for the semester two weeks before the session start date. Students should apply, be accepted, enroll in their first courses, and confirm a plan to pay for their courses prior to this date.

SessionSemester Check-InSession Start Date
Session AFriday, August 9Monday, August 19
Session MFriday, September 6Monday, September 16
Session BFriday, October 11Monday, October 21
Session CWednesday, January 8Monday, January 13
Session TFriday, January 31Monday, February 10
Session DFriday, March 7Monday, March 17
Session EFriday, May 2Monday, May 12
Session FFriday, June 13Monday, June 23

Admissions Requirements

Step 1: Apply to Regent University

Submit your application using the Regent University Online Application.

Note: If you are unable to complete our application due to a disability, please contact our Admissions Office at 757.352.4990 or admissions@regent.edu and an admissions representative will provide reasonable accommodations to assist you in completing the application.

Step 2: Submit Your Unofficial Transcripts

Submit your unofficial transcripts to regent.edu/items.

Upon submitting your application, you will receive an email requesting authorization for Regent University to obtain your official transcripts from your U.S. degree-granting institution. International transcripts must be evaluated by a NACES, AACRAO or NAFSA approved agency.

Step 3: Submit Your Government-Issued ID

To ensure academic integrity, Regent University requires a copy of a government-issued ID. Please submit a scanned copy or photograph of it to regent.edu/items.


Please feel free to contact the Office of Admissions at 757.352.4990 or admissions@regent.edu should you have any further questions about the application process.

Note: All items submitted as part of the application process become the property of Regent University and cannot be returned.

Part-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA) / Master of Science (MS)$6956$4,170
Master of Business Administration (MBA)$6956$4,170
Doctor in Business Administration (DBA)$1,0203$3,060
Doctor of Philosophy in Business (PhD)$1,0203$3,060
Doctor of Philosophy in Organizational Leadership (PhD)$1,0203$3,060
Doctor of Strategic Leadership (DSL)$1,0203$3,060

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA) / Master of Science (MS)$6959$6,255
Master of Business Administration (MBA)$6959$6,255
Doctor in Business Administration (DBA)$1,0206$6,120
Doctor of Philosophy in Business (PhD)$1,0206$6,120
Doctor of Philosophy in Organizational Leadership (PhD)$1,0206$6,120
Doctor of Strategic Leadership (DSL)$1,0206$6,120

Student Fees Per Semester

University Services Fee (On-Campus Students)$850 (Fall & Spring)
$700 (Summer)
University Services Fee (Online Students)$700

Military Admissions & Aid » | Cost of Attendance »

Student Fees Per Semester

University Services Fee (Online Students)$700
Enrollment Deposit$100
RU Library Course Fee$50 (one-time fee)

PART-TIME STUDENTS

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA) / Master of Science (MS)$6956$4,170
Master of Business Administration (MBA)$6956$4,170
Doctor of Business Administration (DBA)$1,0203$3,060
Doctor of Philosophy in Organizational Leadership (PhD)$1,0203$3,060
Doctor of Strategic Leadership (DSL)$1,0203$3,060

Full-Time Students

DegreeTuition Cost Per Credit HourAverage Credit Hours Per SemesterAverage Tuition Per Semester
Master of Arts (MA) / Master of Science (MS)$6959$6,255
Master of Business Administration (MBA)$6959$6,255
Doctor of Business Administration (DBA)$1,0206$6,120
Doctor of Philosophy in Organizational Leadership (PhD)$1,0206$6,120
Doctor of Strategic Leadership (DSL)$1,0206$6,120

Student Fees Per Semester

University Services Fee (On-Campus Students)$850 (Fall & Spring)
$700 (Summer)
University Services Fee (Online Students)$700

Military Admissions & Aid » | Cost of Attendance »

Student Fees Per Semester

University Services Fee (Online Students)$700
Enrollment Deposit$100
RU Library Course Fee$50 (one-time fee)

*Rates are subject to change at any time. The per-credit-hour tuition rate is for SBL master’s level courses only. Concentration courses taken from the other schools at Regent University are charged at that school’s tuition rate.

SAS-Regent University Academic Specialization in Business Analytics

The Regent University School of Business & Leadership Master of Science in Business Analytics (MSBA) program emphasizes ethics, strategies to protect data integrity, and the upholding of privacy of individuals and organizations. For those already working in business analytics, the program fills important gaps in the technical and soft skills needed for career advancement into senior data analytics positions. In partnership with SAS – the recognized analytics leader and trusted analytics powerhouse – students who successfully complete BAN630 Predictive Analytics (3) and BAN635 Data Mining (3) will be awarded a digital SAS badge indicating a Tier 1 SAS Academic Specialization. This digital badge can be used in email signatures or digital résumés, and on social media sites such as LinkedIn, Facebook and Twitter. The digital image contains verified metadata that describes individuals’ qualifications and the process required to earn them. SAS’ digital badging platform provides:

  • Web-enabled version of credential that can be shared online.
  • Labor market insights that connect skills to jobs.
  • Trusted method for real-time credential verification.

“Four years, thousands of words read and written, two babies, one move, and countless moments in between ... and here I am, Dr. Alicia Granholm! I'm humbled and honored to wear this hood. And I can't think of a better time to be able to serve leaders well!”

Alicia Granholm, Doctor of Strategic Leadership, 2020 Founder & Consultant, Alicia Granholm Consulting

“To the Big Four firm who insisted I'd need to drop out of my Regent doctoral program: I decided not to drop out. I completed my program (4.0 GPA), started my own firm and added multimillion-dollar organizations to my portfolio.”

Marissa Layton, Doctor of Strategic Leadership, 2020 Business Coach

“God is setting up students with an incredible program at Regent, under the guidance of outstanding professors. I was confident that I would be able to do great things with my degree, but now as I begin to read the qualifications of jobs in my field, they match what I’ve learned perfectly. I believe I can do just about anything with my Regent degree.”

Terri Hannibal, DSL '22

“Regent challenged me to think beyond the mechanics of business. I was able to address work-life balance and focus on core personal leadership attributes. The strong academics and values-based leadership focus helped move me from sales to management almost immediately.”

Jonathan Freeland, MBA, 2000 VP, Product Marketing at Cox Communications

“I was particularly impressed with the highly organized online Ph.D. program. The faculty is second to none when it comes to their intelligence, teaching ability, compassion and their desire to work with students.”

Tom Norbutus, Ph.D., 2012 Human Resource Development