MBA – Product Management
Develop & Grow New Products with Confidence Through Regent’s Product Management MBA
Do you desire to oversee all stages of the product lifecycle? Regent’s Master of Business Administration (MBA) with a concentration in Product Management can equip you to build products that empower customers and achieve financial success, too. You can learn to think strategically and creatively and launch your ideas into the global marketplace. You can also learn to map out product strategies in stages while collaborating with teams in the production and delivery process. Presented from a Christian worldview, this specialized concentration builds upon our MBA’s foundational coursework. There are no GMAT or GRE requirements.
Careers | Courses | Other Concentrations | Admissions | Tuition
PUT YOUR CAREER INTO HIGH GEAR
Leverage your marketability and earn a higher salary.
BECOME A TRUE INNOVATOR
Learn from successful entrepreneurs who will coach you in new methods of strategic thinking.
INCREASE YOUR EFFECTIVENESS THROUGH A PRODUCT MANAGEMENT MBA
Get hands-on experience with product and service development tools.
ALIGN YOURSELF WITH EXCELLENCE
Regent has been ranked among the Top National Universities by the U.S. News & World Report (2024). The Princeton Review has ranked our MBA program among the Top 50 Best Online MBA Programs in the nation for 2024. We have also been recognized as a Military Friendly Top 5 School by Military Friendly®, 2024-25, and listed among the Top Best for Vets Colleges: Primarily Online Education by Military Times, 2023.
Please complete the Request Information form on this page to learn more about this program.
On completing the MBA – Product Management, you can:
- Cultivate skills in prototyping, innovation, and consumer behavior.
- Plan campaigns, market products, generate support, and optimize your communication skills.
- Adapt to the ever-changing global marketplace, raise start-up capital and forecast fiscal needs.
- Participate in a culminating Shark Tank-style presentation of your new product, service, or idea.
According to the Bureau of Labor Statistics:
- Employment in business and financial operations occupations is projected to grow 7% from 2023 to 2033, adding about 963,500 new jobs in the U.S.
- A growing economy and a complex tax and regulatory environment are expected to generate strong demand for accountants and auditors. In addition, increasing usage of data and market research in order to understand customers and product demand will lead to growing demand for market research analysts.
- In 2023, the median annual income for business and financial occupations was $30,000 higher per year than the median wage for all occupations in the U.S.
CAREER OPPORTUNITIES
- Product Marketing Manager
- Business Development Manager
- Solutions Architect
- Strategy Manager
- Software Development Manager
2024-25 Semester Check-In Deadlines
All students are expected to check-in for the semester two weeks before the session start date. Students should apply, be accepted, enroll in their first courses, and confirm a plan to pay for their courses prior to this date.
| Session | Semester Check-In | Session Start Date |
|---|---|---|
| Session A | Friday, August 9 | Monday, August 19 |
| Session M | Friday, September 6 | Monday, September 16 |
| Session B | Friday, October 11 | Monday, October 21 |
| Session C | Wednesday, January 8 | Monday, January 13 |
| Session T | Friday, January 31 | Monday, February 10 |
| Session D | Friday, March 7 | Monday, March 17 |
| Session E | Friday, May 2 | Monday, May 12 |
| Session F | Friday, June 13 | Monday, June 23 |
Admissions Requirements
Step 1: Apply to Regent University
Submit your application using the Regent University Online Application.
Note: If you are unable to complete our application due to a disability, please contact our Admissions Office at 757.352.4990 or admissions@regent.edu and an admissions representative will provide reasonable accommodations to assist you in completing the application.
Step 2: Submit Your Unofficial Transcripts
Submit your unofficial transcripts to regent.edu/items.
Upon submitting your application, you will receive an email requesting authorization for Regent University to obtain your official transcripts from your U.S. degree-granting institution. International transcripts must be evaluated by a NACES, AACRAO or NAFSA approved agency.
Step 3: Submit Your Government-Issued ID
To ensure academic integrity, Regent University requires a copy of a government-issued ID. Please submit a scanned copy or photograph of it to regent.edu/items.
Please feel free to contact the Office of Admissions at 757.352.4990 or admissions@regent.edu should you have any further questions about the application process.
Note: All items submitted as part of the application process become the property of Regent University and cannot be returned.
PART-TIME STUDENTS
| Degree | Tuition Cost Per Credit Hour | Average Credit Hours Per Semester | Average Tuition Per Semester |
|---|---|---|---|
| Master of Arts (MA) / Master of Science (MS) | $695 | 6 | $4,170 |
| Master of Business Administration (MBA) | $695 | 6 | $4,170 |
| Doctor of Business Administration (DBA) | $1,020 | 3 | $3,060 |
| Doctor of Philosophy in Organizational Leadership (PhD) | $1,020 | 3 | $3,060 |
| Doctor of Strategic Leadership (DSL) | $1,020 | 3 | $3,060 |
Full-Time Students
| Degree | Tuition Cost Per Credit Hour | Average Credit Hours Per Semester | Average Tuition Per Semester |
|---|---|---|---|
| Master of Arts (MA) / Master of Science (MS) | $695 | 9 | $6,255 |
| Master of Business Administration (MBA) | $695 | 9 | $6,255 |
| Doctor of Business Administration (DBA) | $1,020 | 6 | $6,120 |
| Doctor of Philosophy in Organizational Leadership (PhD) | $1,020 | 6 | $6,120 |
| Doctor of Strategic Leadership (DSL) | $1,020 | 6 | $6,120 |
Student Fees Per Semester
| University Services Fee (On-Campus Students) | $850 (Fall & Spring) $700 (Summer) |
| University Services Fee (Online Students) | $700 |
Part-Time Students
| Degree | Tuition Cost Per Credit Hour | Average Credit Hours Per Semester | Average Tuition Per Semester |
|---|---|---|---|
| Master of Arts (MA) / Master of Science (MS) | $695 | 6 | $4,170 |
| Master of Business Administration (MBA) | $695 | 6 | $4,170 |
| Doctor in Business Administration (DBA) | $1,020 | 3 | $3,060 |
| Doctor of Philosophy in Business (PhD) | $1,020 | 3 | $3,060 |
| Doctor of Philosophy in Organizational Leadership (PhD) | $1,020 | 3 | $3,060 |
| Doctor of Strategic Leadership (DSL) | $1,020 | 3 | $3,060 |
Full-Time Students
| Degree | Tuition Cost Per Credit Hour | Average Credit Hours Per Semester | Average Tuition Per Semester |
|---|---|---|---|
| Master of Arts (MA) / Master of Science (MS) | $695 | 9 | $6,255 |
| Master of Business Administration (MBA) | $695 | 9 | $6,255 |
| Doctor in Business Administration (DBA) | $1,020 | 6 | $6,120 |
| Doctor of Philosophy in Business (PhD) | $1,020 | 6 | $6,120 |
| Doctor of Philosophy in Organizational Leadership (PhD) | $1,020 | 6 | $6,120 |
| Doctor of Strategic Leadership (DSL) | $1,020 | 6 | $6,120 |
Student Fees Per Semester
| University Services Fee (On-Campus Students) | $850 (Fall & Spring) $700 (Summer) |
| University Services Fee (Online Students) | $700 |
*Rates are subject to change at any time.
1. Why Regent for my MBA?
Regent University weaves three innovative threads throughout our MBA program, setting it apart from other MBA degrees.
The Regent MBA is:
- Christ-centered, blending biblical principles and scriptural examples with modern-day business practices.
- Globally based, as students from around the world are led by an international faculty that integrate rich cultural insight and global perspectives to develop globally competent leaders.
- Entrepreneur-focused, integrating entrepreneurial and creative skill sets in every course and examining a holistic business model while employing creative strategies to address organizational challenges.
2. What is the advantage of earning an MBA at Regent?
- Regent’s MBA is highly customizable. Choose from traditional elective concentrations or develop an individualized plan to meet specific career objectives.
- Course projects can be applied to professional work situations. Advance a project at work by using the course to conduct market research or construct a specific plan of action.
- The coursework is relevant to different stages in a student’s life. Build career paths and advance within organizations or cultivate new skill sets to advance in key leadership and management opportunities.
- Blend on-campus and online courses for the best of both worlds. Business travel will not interrupt the on-campus student, as course assignments can continue online. Online students are always welcome in the classroom when they visit Virginia Beach.
- Projects in each course allow students to create portfolio-quality material. Regent MBA students can demonstrate their knowledge and experience in a job interview by sharing the professional plans they have developed in the classroom.
3. What is the difference between ACBSP and AACSB accreditation?
Regent’s MBA program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). Another accrediting agency for business programs is the Association to Advance Collegiate Schools of Business International (AACSB). Both accreditations indicate top-quality academic programs, but there are a few differences in qualifying criteria.
ACBSP
- Accredits business education programs at all levels of higher education, from associate to doctoral-level degree programs.
- Recognizes excellence in teaching, considers tangible learning outcomes and requires continuous quality improvement, ensuring the business program provides students with the knowledge and skills most sought after by employers.
- Known as a leader among accrediting agencies with regard to learning outcomes.
AACSB
- Specializes in accrediting business and accounting programs from the bachelor’s to the doctoral level.
- Considers continual quality improvement and requires faculty members to produce focused research that advances business theory while maintaining their teaching responsibilities.
- Accredits programs primarily located within larger schools whose emphasis is on faculty research and publications.
4. How much time should I plan to spend on my coursework?
Regent’s MBA program uses an 8-week course schedule. For each 8-week course, students should set aside 12-15 hours per week to commit to their coursework.
- Full-time students take two courses every 8-week session to complete the program in 16 months.
- Part-time students take one course every 8-week session.
In partnership with SAS Institute — the recognized analytics leader and trusted analytics powerhouse — students who successfully complete BAN 630 Predictive Analytics (3) and BAN 635 Data Mining (3) will be awarded a digital SAS badge indicating a Tier 1 SAS Academic Specialization. This digital badge can be used in email signatures or digital resumes, and on social media sites such as LinkedIn, Facebook and Twitter. The digital image contains verified metadata that describes individuals’ qualifications and the process required to earn them.
SAS’ digital badging platform provides:
- Web-enabled version of credential that can be shared online.
- Labor market insights that connect skills to jobs.
- Trusted method for real-time credential verification.
Contact Dr. Oster at garyost@regent.edu to request your SAS badge when you have successfully completed BAN 630 and BAN 635.