"If you're not the lead dog the scenery never changes." So read the caption of a dog sled poster hanging on the wall of an executive's office in 1981. I saw this poster early on in my career as a consulting psychologist. I did not enjoy working with this executive, for I found him arrogant and too absorbed with himself, while insensitive to others. The executive made business decisions based upon personal benefits, even if it harmed other people or the company. The executive thought his title of leader entitled him to do as he pleased and, in his mind, he was very much the lead dog. As my colleague and I discussed this, we determined that If this executive were our leader, we would want him to be the lead dog, so we could watch him like a hawk. In reality, very few of us are the lead dog, and for each time we are in the lead, there are several more times we play the role of follower.
Larger than life leaders too often define leadership as the Lee Iacocas, Jack Welchs, Warren Buffets, Bill Gates and Rudy Giulianis. These individuals are the exception, and very few of us possess the qualities these leaders exhibit. Even if we did, still fewer of us find ourselves in a situation where we can exercise those qualities. Yet, the "experts" lead us to believe that we should strive to be like these great leaders. While striving is admirable, reality can get lost. In our society, leaders are glorified and followers are denigrated with unfortunate counterproductive results. During our years as consulting psychology practitioners, we have made five distinct observations concerning the leader-follower relationship.
Observation One: Only the leader matters - right?
Because leadership is greatly overvalued in society and in business, too many individuals and organizations aspire to leadership who should not . Today's society is inclined to place leadership on a pedestal. We are continually reminded of the glory of being number one and the shame of being number two. In sports, only the champion matters. It may even be worse to be the runner up than to not even be in the championship game.
The Buffalo Bills of the early 1990's were a great football team, having made it to the Super Bowl four consecutive years. However, rather than being remembered as one of the top two teams four years running, they are remembered as the losing team in four consecutive Super Bowls.
The media depicts leaders as individuals who take charge and who respond quickly and aggressively in the face of crises. The business community glorifies leadership, while books and training programs abound on the topic of leadership. In fact, Amazon.com lists over 59,000 books on the topic of leadership. According to Brown (2003) the year 1999 saw 2,000 books published in the United States alone, on the topic of leadership. A review of municipality mission statements revealed "innovation" (clearly a leader and not a follower) as one of the most common descriptors contained within those statements. A recent Audi ad captured the glorification of leadership, most bluntly, when it stated, "Never follow."
As a result of this glorification of leadership, many who strive to be leaders would actually make better followers, as well as be more satisfied in the followership role. Perhaps they would be content to be followers if it were seen as a more noble position. We have consulted with numerous leaders who, when honest with themselves, do not wish to be in a leadership role and long for the days when they were the individual contributor, the salesperson or the engineer.
The research on leadership effectiveness is dismal. Numerous studies suggest an effectiveness rating of 25 - 50 percent (Hogan, Curphy, and Hogan, 1994). A study by consulting firm Development Dimensions International showed little employee confidence in their leaders. Only 38 percent of employees surveyed expressed high confidence in leadership (Workforce Management, 2003). Many factors contribute to a lack of leadership success; however, if effective following were a more acceptable career path, then fewer leaders would be miscast and thus, substantiate the Peter Principle.
For everyone to try and lead or to innovate is a waste of resources. Innovation requires a significant commitment of time, energy and money. Most individuals and organizations would be best served by letting others, with more capabilities and resources, lead. They then might copy, build upon, or refine the innovation to suit their own particular circumstances. Those municipalities dedicated to innovation only end up wasting scarce resources. It makes far more sense for those municipalities who have the financial resources and who can hire the "best and the brightest" to provide innovation for other municipalities to follow when appropriate.
Observation Two: Followership development is vital.
Because followership is greatly undervalued in society and in business, to the detriment of organizational performance, too little attention is placed on the development of strong and capable followers. Business trends, such as empowerment, flattening organizational structure, self-managed teams and You, Inc. suggest the need for strong and capable followers. The rapidly evolving business place is forcing us to re-examine the traditional concept of leadership, yet we are slow to catch up with today's demands. Brown (2003) states,
More than ever, technology is leveling the playing field between leaders and those they lead. Thanks to the Internet, leaders are no longer the exclusive source of vital information about their companies or fields; therefore they can no longer expect to be followed blindly by their now well-informed, more-skeptical ranks. Leaders in the Information Age will have to work harder than ever to earn respect and be effective (p.68).
Robert Reich agrees, in his book, The Future of Success, by declaring the following:
All institutions are flattening into networks of entrepreneurial groups, temporary projects, electronic communities, and coalitions linked to various brands and portals. In this emerging cyber-landscape, it will be odd to speak of institutional loyalty because there will be fewer clear boundaries around any institution. Organizations use to be recognizable. They were shaped like pyramids, with top executives, layers of middle-level managers and staff, and a large number of people doing relatively simple and repetitive tasks at the bottom. You were either in - a member, resident, partner, or employee - or on the outside. Now bureaucratic controls are no longer necessary for coordinating large numbers of people (p. 84).
Yet, little effort is expended to train effective followers. For every follower training program, there are thousands of leader training programs. This disparity exists despite the fact that there are significantly more followers than leaders, particularly when you consider that all leaders are also followers. Even the CEO reporting to a board of directors is a follower in his or her own right. It seems a better return on investment to increase training budgets for followers and decrease the far more generous training budgets for the relatively few leaders.
In our experience, it is the follower who often contributes directly to organizational success. There's the rental car counter employee who is so pleasant and cheerful that he has developed a following. There's the municipal arts employee who philosophizes, "It takes just 10 percent more effort to get to a 'yes'" and causes the organization to receive accolades for innovative programs. There's the engineer who risks his job by speaking candidly to the firm's president about problems in the field. Through articulating the desired characteristics for successful followership; by training, coaching and mentoring for successful followership; and by rewarding successful followership, organizations will become more successful.
Observation Three: What's wrong with being number two?
The "number two person" is a legitimate role and a potential career ambition; it is not merely a stepping stone to the top job. In a discussion with a client about succession planning, the president told us his number two person was not yet ready for the top job. Something left us unsettled about that comment. We had partaken in the same conversation several times over the last few years and it occurred to us that this vice president would probably never be ready for the top job. In fact, he was outstanding as a number two person. We voiced that thought to the president and, after some deliberation, he agreed. That experience got us thinking. "What is wrong with being a number two person?" Chaleff (1995) contends that the more senior the leader, the less honest the information he or she receives. Therefore, the effective follower is one who is willing to be candid with the leader; the number two person often fulfills that role.
Effective number two people possess the analytical ability of the leader and exhibit the ability to size up a situation and recommend a course of action. However, they may or may not have the courage or the ability to implement the recommendation. Regardless, they can be of significant benefit to the leader. Number two people can serve the leader as a sounding board for bouncing off ideas; help the leader see himself or herself more clearly, particularly where judgment may be clouded; disagree with the leader, where others may not be so inclined; translate or speak to others in the organization on behalf of the leader; and/or gather information from the organization that the leader may be unable to obtain otherwise.
Fulfilling this number two role requires a high level of knowledge, skills and abilities. Rather than be seen as second rate, as is typical in many cases, or be seen as stuck in a holding pattern while waiting for promotion to the top spot, the number two person should be viewed as vital to the organization. The number two role may well be a worthwhile and fitting career objective for many. Many people possess the insight and intelligence to lead, but lack the inclination or desire to direct and make decisions. Rather than viewing this as a weakness, we would do well to utilize these strengths in partnership with the leader. We should salute the number two person instead of looking down at him or her, for without a number two person, there may be no leader.
Observation Four: Leader-follower collaboration is key.
Leaders and followers are more similar than different, and would do well to act that way.
Goleman, Boyatzis and McKee (2002) described followership as the mirror image of leadership. Raelin (2003) cited a number of studies that point to a false dichotomy between leaders and followers. Amar (2001) described leadership and followership as intertwined concepts that cannot be separated from one another. In fact, the practice of Japanese business schools is to teach leadership and followership as two integrated facets (Amar, 2001).
In practice, the distinction between leaders and followers appears small. Authors and consultants have exaggerated the differences between these two societal and organizational roles. To optimize effectiveness, leaders would benefit from "stepping down" and demonstrating greater collaboration, while followers need to "step up" and assert greater leadership. Perhaps a new model for the leader-follower interaction would be helpful. Consider the following three stages of a given project or assignment completed by a leader and a follower:
Beginning stages of a project or assignment.
The leader and follower roles differ significantly in the initial stages of a project. The leader should provide direction in the form of scope, objective, expectations, limitations and guidelines while the follower should ask questions to ensure understanding and should contribute to the project or assignment definition as appropriate.
Middle stages of a project or assignment.
The leader and follower roles exhibit greater similarities during the middle stages of a project. This is where the bulk of work occurs. Leadership should shift, based upon who possesses the appropriate knowledge or expertise. With egos in check, leaders should permit, and even encourage, followers to initiate ideas and opinions. With cowardice in check, followers should exert leadership by offering ideas and opinions. If leader and follower can fulfill these new roles, a high degree of collaboration will occur and project success will increase.
Final stages of a project or assignment.
In this stage, leader and follower roles again differ. It is up to the leader to define the end of one project and the beginning of the next. For optimal learning, leader and follower might collaboratively engage in a "lessons learned" dialogue.
Observation Five: Followership has minimal following.
Unlike leadership, followership has no widely recognized theories providing a roadmap for followers to guide their behaviors. Most everyone can spout the major leadership models and concepts that have been espoused over the past several decades. Those in a leadership or supervisory role can tell you about situational leadership, participatory leadership, inspirational leadership, innovative leadership, delegation, empowerment, commitment and reward. On the other hand, few can identify a followership model or can speak to the characteristics of effective followers. With all of the training programs on effective leadership, it is odd that leaders are not taught models of effective followership. By knowing the kinds of characteristics sought in followers, the leader can look for, develop and reward those qualities.
Summary
Although business and society place leaders on too high of a pedestal and followers on too low of one, in reality, the differences between leaders and followers are far less than many suggest.
Comprehending a greater understanding of the leader-follower relationship affords societies, organizations and leaders the opportunity to capitalize on the capabilities of their followers. Furthermore, utilizing the knowledge, skills and abilities of followers increases the potential performance and potential success of all parties.
Societies, organizations and practitioners alike must seek to incorporate the dexterities of leaders and followers at the appropriate times to maximize effectiveness and reap beneficial rewards for all parties involved in the organization. |
